Hi, I’m Alexander.
I am a Service & UX Designer.
The development of end-to-end UX strategy, brand CI and CD, and business model for early stage startups is where I thrive, and a challenge I have faced more than once. Crafting a long term vision aligned with business goals, while identifying and executing on need-based user journeys in the day to day business to implement the scalable product features requires extensive design knowledge, empathy, and determination. With more than 10 years of experience, I know when and how to switch between strategic and tactical, and swiftly deliver hands-on, quality results, while ensuring I have buy-in from both stakeholders and engineers. I have ample experience in creating and scaling up design systems operating on a robust toolchain to support demanding workflows, and the track record to prove it, as I have successfully helped multiple early-stage startups to succeed in the market.

Mondoo — 2022 to Today
As a founding designer, I’ve been with Mondoo from the start, and witnessed it grow from 5 to over 60 employees. In only three years, it became the first cybersecurity EAP that does not settle for diagnostics to prioritize actually fixing findings through a guided remediation process, a USP shaped by our GTM strategy, which landed us exciting contracts with all types of clients from Fortune 500 companies down to family businesses.
I defined the early-stage strategic UX as well as laid the foundation for the Mondoo Design System to ensure swift turnaround from prototype to production, and oversaw its development. I aligned stakeholders from C-Level and Marketing to develop a shared brand vision that translates into design principles, defining the end-to-end UX across all touchpoints. I both independently and collaboratively (CPO & PMs) defined, sliced, and shipped features 0-1 that helped shape the product roadmap, designing the UX for the majority of the platform and driving GTM motions, positioning design as a valuable resource for both strategy and execution.

Edenspiekermann — 2021
Edenspiekermann is the fourth biggest design agency in Germany, and has multiple offices around the world. Founded by world famous type designer Erik Spiekermann, the agency quickly developed into a full-stack design consultancy working with clients across industries.
I was appointed to work with the HUK insurance group in order to refine their design system and apply it to their digital ecosystem to optimize the experience for 12.5 million customers. As a strategic advisor, I redefined their workflows from concept phase to implementation, and worked on other digital transformation projects, for example for SAB and the Robert Bosch Stiftung, creating state-of-the-art, actionable Customer Journeys and Service Blueprints with real impact on the company’s business models.

EDU & candena — 2018 to 2020
As founding designer, I became the Head of Design as we grew the world’s first fully accredited remote medical college from a blank piece of paper into a company of more than 100 employees, hosting students from multiple countries on their way to achieve the BA of Medicine.

amesso — 2017
As strategic advisor and UX consultant, I helped a hidden champion in the b2b sector develop an end to end digital transformation roadmap, starting with product design and ending in a revamped experience across digital touchpoints in this in-house consultancy.

The Early Years — Before 2017
Before I completely shifted my focus to only UX, I worked across multiple roles across industries to master as many creative disciplines as possible. From b2b & b2c Marketing over learning how to professionally produce and edit photos and videos down to setting newspapers, I can say: if you can think of it, I have done it.

Stolpersteine-Guide — 2015 to Today
Originally starting out as an app designed with two friends for one of our UX classes, Stolpersteine-Guide quickly got noticed by the media, and ultimately caught the attention of German television and radio station SWR. More investors came in over the years, and the app is still alive and popular 10 years on.

Let’s create great things together –